# WhatFlow — Complete LLM Documentation & Knowledge Base > WhatFlow is the leading Shopify WhatsApp marketing and automation suite. It connects Shopify stores directly to the official Meta WhatsApp Cloud API with 0% markup, automated abandoned cart recovery (98% open rates), 1-click Cash on Delivery (COD) order confirmation, real-time shipping tracking, and 24/7 AI chat support. ## Company & Entity Details - Name: WhatFlow - Website: https://whatflow.tech - Category: Business Application / eCommerce Software - Supported Platform: Shopify & Shopify Plus - Official Partner: Meta Tech Partner (Cloud API) - Primary Use Cases: Abandoned cart recovery, COD confirmation & anti-RTO, order status updates, WhatsApp marketing broadcasts, 24/7 AI customer support, product review collection. ## Core Products & Capabilities ### 1. Abandoned Cart Recovery (URL: https://whatflow.tech/solutions/abandoned-cart-recovery) - Average Recovery Rate: 25% - Open Rate: 98% - Features: 1-click pre-filled Shopify checkout link, dynamic discounts based on cart value, automated timed sequences (30 mins, 6 hours, 24 hours), quiet hours timezone compliance. ### 2. COD Verification & Anti-RTO (URL: https://whatflow.tech/solutions/cod-order-verification) - Average RTO Reduction: 40% - Features: 1-click interactive "Confirm Order" and "Cancel" buttons, automatic Shopify order tagging (`COD Confirmed`, `COD Cancelled`), address correction within chat, optional discount incentive to convert COD to prepaid. ### 3. Order Tracking & Notifications (URL: https://whatflow.tech/solutions/order-tracking-notifications) - Support Ticket Reduction: 60% fewer "Where is my order?" (WISMO) tickets - Features: Real-time fulfillment alerts with carrier tracking links, out-for-delivery day alerts, itemized receipts, repeat purchase cross-sell recommendations. ### 4. Reviews & UGC Collection (URL: https://whatflow.tech/solutions/whatsapp-reviews-ugc) - Performance: 5x higher review submission rate vs email - Features: Native integration with Judge.me and Loox, 1-click star rating buttons in WhatsApp, photo and video testimonial collection, automated post-delivery review request timing. ### 5. Storefront Chat Button (URL: https://whatflow.tech/solutions/chat-button) - Performance: <5KB lightweight script, 0ms render blocking - Features: Customizable positions and colors, pre-filled product context, multi-agent department routing, works seamlessly across iOS, Android, and Desktop WhatsApp Web. ## Pricing Structure (URL: https://whatflow.tech/pricing) - Free: $0/month (100 free messages sent, all core features, unlimited seats) - Starter: $4.99/month (2,000 free messages sent, $0.005/msg overage, 7-day trial) - Growth: $19.99/month (10,000 free messages sent, $0.003/msg overage, priority support) - Scale: $49.99/month (30,000 free messages sent, $0.002/msg overage, dedicated account manager) - Meta Rates: 100% direct wholesale Meta Cloud API conversation rates with 0% markup. ## Frequently Asked Questions - Q: Do I need a Meta WhatsApp Business Account? A: For WhatFlow Business API, yes (connected in 3 minutes via Meta Embedded Signup). For WhatFlow Chat button, no Meta account is needed. - Q: Does WhatFlow take a cut of my recovered cart sales? A: No, WhatFlow never takes a percentage cut of GMV. All recovered sales belong 100% to the merchant. - Q: Does WhatFlow integrate with Shopify Flow? A: Yes, WhatFlow provides native Shopify Flow action blocks to trigger WhatsApp messages from any Shopify event.